The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
Video Production
2026-08-07
How to Film Putting On and Taking Off Smart Wearable Products
For cross-border e-commerce smart wearable product video prod...
Video Production
2026-08-07
How to Capture Attention at First Glance with Close-Ups in TikTok Shop Product Videos
For TikTok Shop product video production, this article analyz...
Video Production
2026-08-07
How to Display Product Proportions in Shopify Product Videos
Addressing aspect ratio and page display adaptation in Shopif...
Video Production
2026-08-07
How to Structure a Problem-to-Solution Demo for Amazon Product Videos
For cross-border e-commerce product video production, this an...
Video Production
2026-08-07
How to Clearly Capture Product Weight and Movement in Product Videos
For cross-border e-commerce product video production, this an...
Video Production
2026-08-07
How to Reserve Still Frame Assets for the Main TVC
This article explores how to simultaneously plan and retain h...
