The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
2026-08-07
How to Plan Multilingual Subtitles and Voiceovers for Product Videos
For cross-border e-commerce brands and production teams, this...
2026-08-07
How to Choose Between Live-Action and CGI for E-Commerce Product Videos
For cross-border e-commerce brands and production teams, this...
2026-08-07
How Product Ad Videos Can Serve Both E-commerce Websites and Social Media
For cross-border e-commerce brands and production teams, this...
2026-08-07
Controlling Lighting and Materials in Cross-Border E-Commerce Product Videos
Lighting and material control in cross-border e-commerce prod...
2026-08-07
How to Establish Scale in Home Product Videos Through Cinematography
For cross-border e-commerce brands and production teams, this...
2026-08-07
How to Film Beauty Product Videos: Texture, Color, and Application Steps
For cross-border e-commerce brands and production teams, this...