The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
2026-08-07
How to Highlight Functional Differences in 3C Product Videos
For cross-border e-commerce brands and production teams, this...
2026-08-07
How to Integrate Product Placement into Action in TikTok Shop Short Videos
For cross-border e-commerce brands and production teams, this...
2026-08-07
How to Create Authentic Lifestyle Scenes in Shopify Product Videos
For cross-border e-commerce brands and production teams, this...
2026-08-07
How to Arrange Above-the-Fold Selling Points in Amazon Listing Videos
For cross-border e-commerce brands and production teams, this...
2026-08-07
How to Clearly Showcase Product Features in E-commerce Videos
For cross-border e-commerce brands and production teams, this...
2026-08-07
TVC Commercial Acceptance Checklist: Copyright, Masters, Subtitles, and Music
A TVC acceptance checklist for brand marketers and production...