The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
2026-08-07
How to Adapt the Same Product Video for Different Cultural Contexts on Overseas Social Media
This article breaks down differentiated expression for the sa...
2026-08-07
How to Plan Chapter Thumbnails for Overseas Product Videos on YouTube
This article breaks down the planning and execution of YouTub...
2026-08-07
How Reels Ads Use Cover Cropping to Keep Subjects Intact
This article addresses cover cropping challenges for global b...
2026-08-07
How to Handle Opening Questions for TikTok Short Videos Across Different Markets
This article provides end-to-end guidance on designing openin...
2026-08-07
Adapting Subtitle Pacing to Varying Speech Rates in Overseas Commercials
This article addresses the challenge of aligning subtitle pac...
2026-08-07
How to Secure Appearance Releases from Overseas Distributors for Global Brand Videos
This article provides a practical guide on compliance procedu...