The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
Video Production
2026-08-07
How to balance information and pacing in YouTube Shorts brand content
This article is for marketing directors and production teams ...
Video Production
2026-08-07
How to do vertical storytelling for Instagram Reels product videos
This article is for marketing directors and production teams ...
Video Production
2026-08-07
How to arrange the first three seconds of TikTok short video ad shooting
This article provides a complete execution guide from script ...
Video Production
2026-08-07
How overseas brand commercials retain brand identity while adapting to local communication
This article is aimed at brands and production teams preparin...
Video Production
2026-08-07
How to plan the main film and short cuts for overseas marketing videos
This article is aimed at brands and production teams preparin...
Video Production
2026-08-07
How to make brand overseas videos: From Chinese selling points to overseas audience understanding
This article focuses on brand overseas video production, deep...
