The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
2026-08-07
How to Prepare Culturally Adapted Openings for the Same Product on Overseas Social Media
Aimed at decision-makers in global brand video production, th...
2026-08-07
How to Balance Long-Form Narrative and Short Cuts in YouTube Brand Videos
Aimed at global brand video project managers, this guide comb...
2026-08-07
How to Use On-Location Ambient Sound in Reels Brand Videos
Aimed at project managers for brand overseas expansion videos...
2026-08-07
How to Turn Product Selling Points into Actions for TikTok Overseas Ads
Aimed at brand global expansion video project managers, this ...
2026-08-07
How to Plan Multi-Country Shoots for Overseas Commercials
For brand globalization video project managers, this breaks d...
2026-08-07
How to Conduct Localized Script Reviews for Global Brand Videos
Localized script reviews for global brand videos are a critic...