The Journal ยท THE JOURNAL
Blog
Practical guidance on video marketing, production, AIGC, brand content growth and cross-border e-commerce assets for brand websites, Shopify, Amazon, TikTok and global campaigns.
Video Production
2026-08-07
How to Prepare Culturally Adapted Openings for the Same Product on Overseas Social Media
Aimed at decision-makers in global brand video production, th...
Video Production
2026-08-07
How to Balance Long-Form Narrative and Short Cuts in YouTube Brand Videos
Aimed at global brand video project managers, this guide comb...
Video Production
2026-08-07
How to Use On-Location Ambient Sound in Reels Brand Videos
Aimed at project managers for brand overseas expansion videos...
Video Production
2026-08-07
How to Turn Product Selling Points into Actions for TikTok Overseas Ads
Aimed at brand global expansion video project managers, this ...
Video Production
2026-08-07
How to Plan Multi-Country Shoots for Overseas Commercials
For brand globalization video project managers, this breaks d...
Video Production
2026-08-07
How to Conduct Localized Script Reviews for Global Brand Videos
Localized script reviews for global brand videos are a critic...
