GLOBAL LAUNCH CONTENT

Global product launch
video content

Plan the launch film, ecommerce assets, paid-social cutdowns and channel versions together.

Start with the launch date, target markets, languages, channels and usage rights. We then align the production plan, post-production workflow and delivery list around the same release schedule.

ONE PRODUCTION SCOPE

Build the channel versions into the shoot plan

Confirm formats, durations, subtitles, language versions, revision rounds and usage rights before the shoot so the master film and cutdowns can move through production together.

01

Launch film

A primary brand or product story for the launch moment.

02

Ecommerce content

Feature, use-case and proof-point videos for product pages.

03

Paid and social versions

Short horizontal and vertical edits designed for each channel.